Friday, October 16, 2015
SENA LAUNCHES WORLD'S FIRST INTELLIGENT NOISE-CONTROL (INC™) HELMET AT 2015 AIMEXPO
AIMExpo has grown substantially since its inception in 2013, establishing itself as one of the fastest growing trade shows in the U.S. and the largest powersports trade show in North America. Likewise, Sena has shown impressive growth and innovation throughout the past three years, solidifying its position as the global leader in Motorcycle Bluetooth technology.
"We're thrilled to have Sena unveil its latest innovation here at AIMExpo," said Cinnamon Kernes, AIMExpo Show Director. "They have been an exhibitor and partner since our launch. Choosing AIMExpo as the place to debut their new helmet and taking advantage of the media and dealer presence exemplifies exactly how the AIMExpo platform was intended to be utilized."
The Sena Helmet will be equipped with innovative smart technology with a premium comfort, ergonomics and finish. The ultra light-weight and durable carbon fiber material provides a high quality and comfortable experience, with ground-breaking Intelligent Noise Control (INC™) technology to actively control the loud and damaging noises associated with riding. "We are ecstatic to yet again be pushing innovation with the world's first true quiet helmet, with our focus as always on creating the safest and best riding experience possible for our customers. It only seemed logical that we unveil this game-changing device at AIMExpo, a place where the entire motorcycle industry has gathered to see the latest innovations to hit the market," says Sena CEO, Tae Kim. With all of the key features such as optional Bluetooth 4.1 Communication module, ultra light carbon fiber material, Plug & Play (PNP) installation feature for the INC™ and the patented Sena Bluetooth Technology, users can enjoy their ride like never before.